Social Media Campaign

Middle Age Moguls (MAM) is a local company in Baltimore, Maryland that designs and sells shirts and other apparel items with Baltimore themed designs. MAM started operation in 2019, and have gained popularity from their “Dangerous & Filthy” designed shirts and bandanas. In addition to their own merchandise, MAM has started partnering with music acts and local designers to print and sell their merchandise through their online store. MAM’s was in need of branding colors and designs, and establishing consistency throughout their Facebook, Instagram, and Mailchimp (email marketing) accounts. This includes Facebook cover and profile images, Instagram image, and Mailchimp email header. MAM targets their products to Baltimore area residents whom have a pride in their city. The ages range from 16-50 years old (male and female). MAM has reported that over 60% of their sales, come from males between the ages of 25 and 46.